Inspiring Australia update: Museum Victoria Launches Field Guide app

Developing purpose-built apps is potentially a very powerful tool for science communication. But the apps arena is still new to us and apps can be very expensive to create, test, promote and/or market. Are any ASCers working on apps that they can talk about? Here’s news of a new science related app and a teaser for an upcoming app partially funded by Unlocking Australia’s Potential grant round earlier this year.

For those divers and snorkelers amongst you, Museum Victoria today launched the Bunurong Marine National Park Field Guide app in conjunction with Parks Victoria.

The app documents over 300 species found in and around Bunurong Marine National Park, a park comprising over 2,000 hectares spread out along six kilometres of Victorian coastline. Museum Victoria has also previously released the Field Guide to Victorian Fauna, which provided images and details of over 700 species found throughout the state.

In combining new media with their existing resources, Museum Victoria is expanding its audience reach at the same time as making its content accessible anywhere, anytime, to Australians with a dedicated or just cursory interest in our native environment. It is envisaged that the app will be used not just by individual users, but by other educative institutions such as aquaria, schools and wilderness groups, helping to inspire a love of science and nature in more Australians.

Those of you who are interested in the app should also keep an eye out for Museum Victoria’s next mobile device app – the Field Guide app to Australian Fauna. In partnership with other state and national institutions, and with the support of federal government Inspiring Australia initiative, the app will provide images and details of over 800 species found across Australia.

The Bunurong Marine National Park Field Guide app is available for free download from iTunes and Google Play.

 

ScienceRewired – Looking at science from new digital perspectives

Posted by Jesse Shore for Joanne Sinclair:

ScienceRewired was launched at the Science Exchange in Adelaide on 11th October 2012. The Science Exchange was a fantastic venue with great facilities. The building is a beautiful mix of old and new – huge screens in the auditorium (perfect for Skype presentations) and glorious stained glass windows. It was an inspiring place to spend a day in.

As a Science Communicator from the Parenting Research Centre in Melbourne I was looking for interesting examples of science engagement and I wasn’t disappointed.

Highlights included presentations about citizen science platforms such as the Atlas of Living Australia, Skynet and Foldit. I was particularly impressed with the way these organisations encouraged and rewarded participants and communicated results to them. They did this in various ways such as with leader boards, digital trophies and video blogs. In one case some Foldit players who helped to create a novel protein structure were senior authors on a paper in Nature.

Another highlight was hearing about the Serval project from Paul Gardner-Stephen. Paul’s team is working on free open source software that helps mobile phones talk to each other independently, without mobile networks and infrastructure. This has huge implications for disaster relief and remote communities. I found this very interesting as the Parenting Research Centre has projects where we are working with indigenous communities in remote areas.

There are two things that I’d like in a future event;

  1. A session or event on using Twitter, blogs, live streaming etc. for professional development and networking. It seems like there’s massive potential for this, especially as science communicators often work alone. As a Twitter newbie, I’d love a science communicator to guide me around Twitter and show me who they follow. This would give me practical ideas and tips that I could use in my work.
  2. Discussion on whether using digital platforms works, that is, is it working to engage people and change their behaviour? Also, how to measure and research what works.

Joanne Sinclair won a free ticket to attend ScienceRewired, courtesy of the ASC. The Parenting Research Centre kindly covered travel and accommodation costs.

http://www.ala.org.au/
http://www.theskynet.org/

http://fold.it/portal/

http://www.servalproject.org/

http://sciencerewired.org/

ASC Member Profile: Dr Mona Akbari

Dr Mona Akbari
Communications and Media Officer, Australian Academy of Science

I wanted to do scientific research since I was twelve years old! I marvelled at the process of discovery and spent hours looking at the stars, studying ants and tracing the patterns of leaves and generally poring over my older brothers’ science books. Every time I read in a science textbook that ‘we don’t know the reason this happens’ or ‘science has not yet resolved this question’, I would get excited about discovering the answer. This launched me into over twenty years of focused work and study leading me into an Honours degree in biochemistry and a Doctorate in molecular genetics.

It was towards the end of my PhD that I got the first inkling that perhaps I didn’t fancy a lifetime of working on a narrow area of science. I certainly did not look forward to the prospect of constantly juggling grant applications with the ‘publish or perish’ drive. But I didn’t give up! I was determined to finish my doctorate and ‘have a go’ at research in the real world. After all, if there was one thing I had learnt from watching other students was that no-one really wants to write-up their thesis and pretty much looks for every excuse to procrastinate.

It was while I was doing my post-doctoral research in Canberra that I heard about the courses offered at Centre for the Public Awareness of Science at the ANU. I decided to investigate and had an epiphany! I realised that while I enjoyed doing the actual science experiments, I equally enjoyed explaining its intricacies to others and sharing the big picture of its potential impact on society.

I enrolled for a course in science communication at the ANU, edging into greater communication roles while also taking time off to have two children. I wrote articles for newsletters and magazines explaining scientific research findings, I designed websites and wrote content to appeal to wider audiences, I designed and wrote promotional material and I prepared talks and speeches, while still keeping one hand in research.  Eventually, I decided it was time to take the plunge into science communication and took on my current role at the Australian Academy of Science.

The Academy brings together Australia’s leading scientists to recognise research excellence, advise government, foster international scientific relations, promote science education and public awareness of science. The Academy was founded by Royal Charter in 1954 by Australian Fellows of the Royal Society of London and currently has over 450 elected Fellows.

My role is to promote public awareness of the scientific research carried out by our Fellows, publicise the Academy’s activities and events, and attract media and community attention to our policy submissions to Government, our scientific conferences, and our science education programs. No two days are the same, being interspersed with writing media releases, media liaison, writing articles for newsletters, updating the website news, organising and ensuring maximum attendance at our public lecture series on topical scientific issues, writing speeches, taking and sourcing photographs, recording of interviews of our scientific heroes for posterity and most recently engaging with younger audiences through social media.

I really enjoy the diversity of this ever changing role and how it’s evolved from more traditional communication tools to the more creative social media avenues. It really is the best of both worlds for me in that I get to read and talk about science discoveries every day and also contribute to how this science shapes our society.

Thanks Mona for taking the time to write this for ASC members. 

Lots happening at the ASC 2012 AGM – 27 November in Brisbane

There will be plenty to discuss and decide at the upcoming AGM:

  • I’m stepping down after three busy one-year terms as president so we have to elect a new national president.
  • We will announce the winner of the Unsung Hero of Australian Science Communication for 2012
  • Corporate membership is proposed to be tweaked. There is a motion for a constitutional amendment to enable a single Corporate membership to cover more than 10 representatives at a proportionally higher rate. This won’t affect the one vote per Corporate membership. The motion will be issued for discussion very soon.

This year’s AGM will be hosted by ASC’s SE-Queensland branch. The AGM will be at the Ship Inn from 6.00-7.15pm. The Ship Inn is at the corner of Stanley & Sidon Streets, Southbank Parklands, Brisbane.

After the business is over David Ellyard will present his highly entertaining and always fiercely competitive science trivia quiz. There will be prizes.

The AGM is for financial members only and the quiz will be open to all.

We will be circulating the AGM minutes and other papers imminently.

Jesse Shore
ASC President

President’s busperson’s holiday in London, Oxford and Paris

During a holiday to the UK and Paris, I couldn’t resist including some science communication experiences among the many leisure activities.

I visited Phil Dooley, former president of the ASC NSW branch and Executive member at his workplace near Oxford. Phil is the News and Education Officer at JET (Joint European Torus), which is the shared fusion experiment run by the European Fusion Development Agreement. Phil is part of the team which communicates to various audiences the research involved in creating fusion events in a plasma.

Among his many duties Phil selects the picture and story of the week for the EFDA website. Phil showed me through the facility and we were able to walk around the world’s largest tokamak as it was shut down for maintenance. My accompanying photo shows Phil dwarfed by the power array which heats the plasma. I contributed to the day by giving a talk to staff about two exhibitions I developed about nuclear science. This provoked a discussion about how to communicate this complex subject to a general public and the relative value of interactive displays.
In London I talked with the Roland Jackson, CEO of the British Science Association, about the science communication initiatives of the BSA. We spent much of our time talking about Sciencewise, the UK’s national centre for public dialogue in policy making involving science and technology issues.

I also had a general chat with Karen Bultitude, an Australian who is lecturer in Science Communication and Director of Research in the Department of Science and Technology Studies at the University College London. Karen is a mine of information about the active UK science communication area.

A couple of museum visits were noteworthy. The Wellcome Collection in Euston Road, London, stages artful and intriguing displays and is well worth a visit. Across the Channel in Paris, the Musee des Arts et Metiers features a great collection but displayed with a lack of context and engagement. The main exception is the automatons’ theatre. The charm of these venerable mechanised robotic objects transcends the simplicity of the interpretation. I didn’t stay for the demonstration but I’d expect it would be worth watching even though it’s only in French.

Jesse Shore
ASC President

sciencerewired – members’ 30% discount extended and freebies for students

ASC is a supporter of sciencerewired. It has a packed all day program with a focus on digital media, http://sciencerewired.org/adelaideprogramme/. With the members’ discount and student scholarships it becomes even more accessible to gain professional development in this rapidly evolving area.

The discount for ASC members to attend the sciencerewired event has been extended. You can register to attend for only $200, more than a 30% discount. Email office@asc.asn.au to get the promotion code. sciencerewired is on 11 October 2012 at the RiAus in Adelaide.

Free student scholarships
There are a couple of free tickets remaining for ASC student members. Email office@asc.asn.au to get the promotion code. Once these are freebies are the cost to students will be $147.50 incl GST, 50% off the full rate.

The discount and student scholarships are for financial ASC members only. A great incentive to renew now if you need to.

Jesse Shore
National President

ASC 2012 AGM – 27 November in Brisbane

This is a reminder that this year’s AGM will be hosted by ASC’s SE-Queensland branch. This is fitting as our next national conference will be in Brisbane in 2014.

The AGM will be at the Ship Inn from 6.00-7.15pm. After the business is over David Ellyard will present his highly entertaining and always fiercely competitive science trivia quiz. There will be prizes. The Ship Inn is at the corner of Stanley & Sidon Streets, Southbank Parklands, Brisbane.

The AGM is for financial members only and the quiz will be open to all.

More information about the AGM in late October.

Jesse Shore
ASC President

sciencerewired – increased members’ discount and freebies for students

Breaking news – ASC members can now attend the sciencerewired event for only $200, more than a 30% discount, if you register by 26 September. Email office@asc.asn.au to get the promotion code. sciencerewired is on 11 October 2012 at the RiAus in Adelaide.

Five free student scholarships
sciencerewired is also offering five free tickets on a first come basis to any ASC student member! After the five tickets are gone they offer a 50% discount to student members who are not as quick to register, bringing the cost to $147.50 incl GST. Email office@asc.asn.au to get the promotion code.

The discount and student scholarships are for financial ASC members only. A great incentive to renew now if you need to.

ASC is a supporter of sciencerewired. It has a packed all day program with a focus on digital media, http://sciencerewired.org/adelaideprogramme/. With the members’ discount and scholarships it becomes even more accessible to gain professional development in this rapidly evolving area.

Jesse Shore
National president

Inspiring Australia update: Fringe Science? And is it effective?

This IA update for ASC readers is focused on arts based science projects and asks us for measures of how these activities engage Australians with science. Better sharpen up your evaluation skills.

Some of these IA funded projects are attracting other investment partners and that in itself is worthy of ASC members’ comments.

An IA grant is supporting an October event in Melbourne and several more IA funded arts-science activities are in the pipeline. Read on for the IA team’s article about this interesting tact in science engagement.

Fringe Science?

The Melbourne Fringe Festival is home to any number of unusual performance pieces, but perhaps one of the stranger artistic efforts this year is all the more left-field for its focus on science.

Art, Science and Schizophrenia is an event exploring the science and history of schizophrenia, drawing on the art and experiences of those living with this particular mental illness. Developed and produced by the Cooperative Research Centre for Mental Health in conjunction with the Dax Centre, the event is also one of Inspiring Australia’s 63 Unlocking Australia’s Potential projects.

Inspiring Australia has funded a number of arts-based science projects through the Unlocking Australia grant round, National Science Week and other Government funding. This investment has attracted others to co-contribute, and to build interest in further exploring the art-science dynamic.

But are these art-science events having the desired effect? Are they opening up clear lines of communication to everyday Australians? Are they providing an avenue for scientists to engage with new audiences and if so, what has been the effect on those audiences?

Projects like this can have some great outcomes, such as the photo book on Tasmanian Seaweed and the poetry books from Science Made Marvellous supported through National Science Week. One would expect there is an overall positive effect in its relation to promoting science engagement, but it would be great to hear of some stories of tangible impacts of art-science events.

In addition to Art, Science and Schizophrenia, other Inspiring Australia supported arts-based science projects include:

  • Insight Radical, where artists and scientists in Melbourne are combining their knowledge and skills to produce artworks reflecting the science of free radicals;
  • The Science of Ageing, a theatrical event touring regional South Australia in 2013, focussing on the processes and impacts of ageing;
  • Fact or Fiction Road Show, which asks what in popular sci-fi really is science-fiction and what is science reality. Fact or Fiction will be touring nationally in 2013;
  • Dream of the Thylacine, a live show based on the thylacine using puppetry and addressing themes of ecology and biology, to be held as part of the Tasmanian Ten Days on the Island festival; and
  • Harvesting Traditional Knowledge, a series of workshops held across the Northern Territory to build understanding and skills in cultural conservation.

The Inspiring Australia strategy is continually being developed and updated to help support the best practice and the best outcomes for science communication in Australia. Why don’t you get along to some of these activities or others you know about and let us know how effective you think they are?

Art, Science and Schizophrenia will be showing at The Dax Centre on 10and 12 October at 6:30pm. Admission is free.

For more information on Inspiring Australia or Unlocking Australia’s Potential projects, contact the team at inspiring.australia@innovation.gov.au or on (02) 6270 2912.

Renewal date here for many members

Another reminder for ASC members whose renewal date is 1 September to stay financial and use this opportunity to update your profile via the membership page.

To renew, go to http://community.asc.asn.au/, log-in and click on Membership Info to pay your subs. While still signed in click Profile Home to add new info to your membership profile.

A new benefit for ASC members is discounted registration to sciencerewired, a full day event of social media related science communication. The $59 savings nearly covers the cost of individual membership in ASC. Plus we have 2 free registrations and 2 student scholarships to offer.

To list some of the other things to look forward to in the coming year:

  • The ASC website will host the results of the National Audit of Science Engagement Activities. The report will come out by mid-November along with data visualisations to enable you to interactively compare key data fields.
  • ASC will keep you informed of Inspiring Australia Strategy activities and updates. We have funds for selected financial members to participate in this communication activity.
  • Get involved in planning for the next national conference to be held in February 2014 at the Brisbane Convention and Exhibition Centre. We’re aiming even higher for this conference which will be held in one of the best convention centres in the world.
  • ASC branches are all holding a range of events and workshops, which are free or at substantial discounts to members.
  • Plus the issues and discussion will keep on coming. Stay in contact with your science communication network via Scope, the email lists, website, Facebook, LinkedIn and so on.

The cost of membership is still:
Individual membership is $88 per annum (incl. GST)
Student membership (with appropriate ID) is $35.20 (incl. GST)
Associate membership (with explanation) is $35.20 (incl. GST)
Corporate membership is $528 (incl. GST).

Jesse Shore
ASC President